A proposal for our Toyota suppliers
Across our 7-branch service network from January 2020 to April 2026 — through the pandemic, the global semiconductor shortage, and the JIT crisis that hit Toyota hardest — Toyota and Lexus together accounted for 46,093 cars serviced. That is more than any other brand bloc we touch, by a wide margin.
Service orders, all brands
131,233
2020 to Apr 25 2026
Toyota + Lexus
46,093
Toyota 39,261 · Lexus 6,832
Combined share
35.1%
vs every other brand
Labor revenue (SAR)
13,149,595
after discount
Chapter 1 · The context
A pandemic in 2020. A global semiconductor shortage in 2021 and 2022. Just-in-time manufacturing — Toyota's signature operational advantage for thirty years — became its biggest vulnerability. Production was cut, dealer inventories thinned, and the resale market in Saudi Arabia tightened. By the public narrative, this was Toyota's worst stretch in decades.
And yet, on our service floor, the numbers tell a different story.
Chapter 2 · Volume doubled
From 4,495 cars in 2020 to 8,981 cars in 2025. Even with 2026 only running through April, we are already on pace to exceed every prior year. This is not a brand in retreat — this is a brand whose owners keep coming back.
Each bar is the number of Toyota and Lexus cars opened in that year.
Chapter 3 · Share held the line
The percentage softened as we expanded into Mazda, Hyundai, and Chinese brands — but Toyota's hold on the network was never broken. No competing brand has come close to that consistency. When Toyota owners need service, they come to us. When non-Toyota owners try us, Toyota still keeps its lead.
Year-over-year share line. Note how narrow the band is.
Chapter 4 · Riyadh, the fortress
59.5%
Of every 10 cars that arrive at our Riyadh branch, six are Toyota or Lexus. It is the deepest Toyota market in the kingdom, and our largest single-branch source of Toyota service revenue.
Riyadh leads at 59.5%. Five other branches cluster around 28–37%. Even the lowest, Batha Quarish, is roughly 1 in 5.
Chapter 5 · The opportunity
Suspension and brakes drive the highest revenue per part on Toyota and Lexus. Engine oil and oil filter dominate volume. The category mix is stable — that is the dream profile for inventory planning. Predictable demand with a known anchor brand.
Suspension revenue (T+L)
551,362
SAR · highest revenue category
Brakes revenue (T+L)
400,355
SAR · second highest
Engine oil + oil filter lines
9,781
parts moved · steady volume
Cars with parts replaced
11,137
T+L cars receiving spare parts
Eight categories together exceed 1.6M SAR over the period. Suspension alone clears half a million.
Chapter 6 · Why partner with Mize now
01 · Anchor demand
Toyota and Lexus together account for 35.1% of cars on our floor — more than 2× any other brand. A partnership with us is a partnership with the brand bloc that defines our service mix.
02 · Resilient through disruption
Through pandemic, chip shortage, and JIT crisis, Toyota+Lexus throughput at Mize 2.0×ed. The Saudi Toyota owner kept choosing us. That demand isn't slowing.
03 · Predictable spare-parts mix
Suspension, brakes, oil, filters — the same five categories lead every single year. No surprises, just compounding demand. A supplier can forecast against this.
04 · Riyadh as flagship
Our Riyadh location is already a deep Toyota market. With the right OEM-parts pipeline, it becomes the showcase site for what a true Toyota service partnership looks like.
The invitation
The full interactive dashboard is below. Filter by branch, scrub the year range, switch between line count and revenue, and click any spare-part category to drill into its trend. Every number you see was pulled directly from our service-management system.
Interactive summary · explore the full data
Cars serviced
—
selection
Toyota + Lexus
—
Toyota / Lexus
T+L share
T+L revenue, SAR
—
labor, after discount
Stacked car volume by group with combined Toyota+Lexus share overlay.
T+L share by branch within the selected period.
Click a bar to drill the trend chart below.
Year-by-year evolution. Toggle the metric for count vs revenue.